Future of Beauty

Support Emerging Beauty Brands

Introducing our new project, Future of Beauty. Created to support and shine a light on emerging, up-and-coming brands in the industry, get to know beauty's most budding stars.

Designed to support and shine a light on the emerging up-and-coming brands in our ever-expanding industry, we’re here to showcase beauty’s most budding stars.

From a pandemic-born brand created from the need to combat stressed out skin and maskne, right through to a brand harnessing the power of nature with their beautifully blended botanical formulas, transform your body and mind with twelve incredible beauty collections you’ll love.

It’s time to get to know your future favourites.

Future of Beauty

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Frank Body Rosehip Body Scrub + Cleanser 250gFrank Body Rosehip Body Scrub + Cleanser 250g
Frank Body Rosehip Body Scrub + Cleanser 250g

£19.00
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Hibiscus Night Cream 50mlIrene Forte Skincare Hibiscus Night Cream
Irene Forte Skincare Hibiscus Night Cream

£165.00
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Murdock London Texture PasteMurdock London Texture Paste
Murdock London Texture Paste

£13.30 £19.00 30% offsaving
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Dark green Wildsmith Skin Vitality Body Oil 150ml bottleWildsmith Skin Vitality Body Oil 150ml
Wildsmith Skin Vitality Body Oil 150ml

£48.00
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Murdock London Beard HeroesMurdock London Beard Heroes
Murdock London Beard Heroes

£21.00 £30.00 30% offsaving
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Frank Body Lip Balm Original 15mlFrank Body Lip Balm Original 15ml
Frank Body Lip Balm Original 15ml

£9.00
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Frank Body Perky Sculpting Body HydratorFrank Body Perky Sculpting Body Hydrator
Frank Body Perky Sculpting Body Hydrator

£17.50
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Frank Body Glycolic Body ScrubFrank Body Glycolic Body Scrub 250g
Frank Body Glycolic Body Scrub 250g

£17.00

Future Of Beauty 2.0

Discover The Latest And Greatest In Beauty's Up And Coming

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PSA FOLLOW THE LIGHT Multi Acids & Vitamin C Radiance Peel PSA FOLLOW THE LIGHT Multi Acids & Vitamin C Radiance Peel
PSA FOLLOW THE LIGHT Multi Acids & Vitamin C Radiance Peel

£44.00
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PSA VISIBLE IMPROVEMENT Peptides & Niacinamide SerumPSA VISIBLE IMPROVEMENT Peptides & Niacinamide Serum
PSA VISIBLE IMPROVEMENT Peptides & Niacinamide Serum

£40.00
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Murdock London Hair PlayMurdock London Hair Play
Murdock London Hair Play

£13.30 £19.00 30% offsaving
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Murdock London Sea Salt PasteMurdock London Sea Salt Paste
Murdock London Sea Salt Paste

£13.30 £19.00 30% offsaving
SBTRCT Moisturising Facial BalmSBTRCT Moisturising Facial Balm Refill GWP
SBTRCT Moisturising Facial Balm Refill GWP

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Blue and white The Elements Blemish Remedy Gel Tube and Packaging
The Elements Blemish Remedy Gel GWP

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Innersense I Create Hold Refill Pouch 946mlInnersense I Create Hold Refill Pouch 946ml
Innersense I Create Hold Refill Pouch 946ml

£66.00
Coming Soon
Innersense Quiet Calm Refill Pouch 946ml
Innersense Quiet Calm Refill Pouch 946ml

£66.00

A Message From Paul & Julia

"As part of Future of Beauty, we are seeking brands that have something important to say; a real point of difference. Brands that deliver a great result for the customer, which can hopefully be backed by user trials and clinical studies. And of course we want brands that are seeking a partner that can give them a platform and a voice in such a busy and crowded industry.”